Post-Pandemic, Post-Election: Indonesia’s Business Landscape in 2025 and What It Means for Global Companies

Indonesia’s Turning Point: Why 2025 Is a Strategic Year

The year 2025 marks a pivotal moment for Indonesia’s economic trajectory. The nation has not only recovered from the prolonged impacts of the global pandemic but is now entering a new political era with a leadership that emphasizes economic openness, digital transformation, and inclusive growth. These shifts offer unprecedented windows of opportunity—especially for foreign investors.

In the wake of the 2024 general elections, the new administration has reaffirmed Indonesia’s commitment to becoming a top investment destination in Southeast Asia. Key reforms and pro-business initiatives continue to unlock sectors, simplify processes, and encourage long-term foreign participation in the economy.

With over 275 million people, a growing middle class, and strategic geographic positioning, Indonesia is no longer a market to watch—it’s a market to enter.


Reform Momentum: What’s Changed for Businesses in 2025?

Indonesia’s economic policies in 2025 are built on sustainability, investor protection, and competitiveness. The following developments are especially relevant for global businesses:

1. Easier Entry Through PT PMA and RO

  • The OSS (Online Single Submission) system is more streamlined and digitized, cutting bureaucratic delays for establishing foreign-owned companies (PT PMA) or Representative Offices (RO).
  • Investors can now track applications transparently and comply with local regulations more efficiently.

2. Labor Mobility and Foreign Talent

  • The work permit (IMTA) and visa (KITAS) process is now available via e-services, reducing wait time and documentation complexity.
  • Indonesia has also rolled out policies to attract foreign experts, particularly in tech, green energy, and education—critical areas for national development.

3. The Golden Visa is Here

  • High-net-worth individuals, digital nomads, and startup founders can now apply for 5 to 10-year Golden Visas, giving them stable residency with fewer restrictions.

4. Sectoral Openness

  • The Positive Investment List (PIL) has further opened previously restricted sectors, including:
    • Healthcare and pharmaceuticals
    • Data centers and digital services
    • Education and training
    • Renewable energy and EV supply chains

This means 100% foreign ownership is now possible in many industries without requiring local partners.


The Market Potential: What’s Driving Growth?

Indonesia is projected to grow above 5% annually with strong domestic consumption and rising infrastructure spending—particularly in anticipation of the new capital city, Nusantara (IKN). This national development program is opening hundreds of government and private contracts, attracting investors in smart cities, logistics, construction, and environmental technology.

Moreover, government incentives and tax breaks for R&D, export-focused manufacturing, and green business models are actively drawing new generation investors into the country.


The Accura Advantage: Why Foreign Investors Choose Us

Despite these reforms, entering a new market like Indonesia still presents challenges—from regulatory uncertainty and local labor rules, to taxation, cultural nuances, and finding trusted partners.

That’s where Accura comes in.

We offer a complete, integrated market entry solution designed to simplify, accelerate, and de-risk your Indonesia expansion:

Market Entry & Entity Setup

  • Advisory and setup of PT PMA, Representative Office, or Branch Office
  • Business license acquisition, NPWP, NIB, OSS compliance

Employer of Record (EOR) Services

  • Onboard employees without opening a legal entity
  • Full payroll, tax, and statutory compliance
  • Ideal for market testing and soft entry strategies

Visa

  • KITAS, IMTA, and Investor Visa (Golden Visa) applications
  • For both foreign directors and expatriate workers

Back-Office and Compliance

  • Monthly tax filings, payroll, BPJS, and bookkeeping
  • HR advisory, employee handbook localization, and labor contracts

Beyond Legal: We Connect You

  • Need help with sourcing, partnerships, or government liaisons?
  • Accura connects you with vendors, consultants, and decision-makers—because we understand local dynamics beyond the legal paperwork.

Strategic Tip: Start Small, Scale Smart

For investors unsure about long-term commitment, Accura’s soft-landing approach allows you to:

  • Start with a Representative Office to build brand visibility
  • Use our EOR solution to hire staff immediately while deferring legal setup
  • Expand to full PT PMA when you’re ready—with all groundwork already in place

This low-risk, high-speed model has helped many of our global clients go from “exploring the market” to “owning the market.”


Final Thoughts: Don’t Navigate It Alone

Indonesia in 2025 is full of promise—but only for those who know how to navigate it.

The most successful foreign investors are those who choose smart partners, act with speed and compliance, and adapt to the evolving economic pulse of the country.

Accura is here to help you enter Indonesia with confidence—and stay for the long haul.


Ready to Begin?

Let’s discuss your market entry strategy.
Visit www.accura.id

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